Yesterday, Volkswagen AG announced that it will be purchasing a 42percent stake in Porsche, creating one big European automotiveconglomerate in the process. Volkswagen CEO Martin Winterkorn saysthat, "Porsche is a real enrichment for our company's portfolio," whichwill now include ten brands under its hat once the Porsche deal issealed.
Volkswagen will pay up to €3.3 Billion ($4.7 Billion) this year, andby the end of 2011, the two companies will be together as oneintegrated automotive group. For those keeping track, this means thatVolkswagen, Audi, Porsche, Bentley, Lamborghini, Bugatti, Skoda, andSeat (among others) will be part of the same larger parent corporation. |